# Product Press Kit

> A bold, editorial-style press kit with a full-bleed cover, product overview, traction stats, founder bios, and media contact page. Perfect for product launches and PR outreach.

Source: https://buildpdfs.com/templates/product-press-kit
Category: Digital Products

A bold, editorial-style press kit with a full-bleed cover, product overview, traction stats, founder bios, and media contact page. Perfect for product launches and PR outreach.

## What's included

- Full-bleed editorial cover with company name and tagline
- Product overview section with key features and screenshots
- Traction stats section (users, revenue, growth metrics)
- Founder bios with photo placeholders
- Media assets list and press contact page

## Sample content

VES­SEL

VESSEL

Press Kit · 2025

Introducing

Vessel

The productivity layer that turns scattered work into focused momentum. Built for teams that ship.

Launch Date

March 18, 2025

Platforms

iOS · Android · Web

Category

Productivity · Collaboration

VESSEL

The Product

01 — Overview

What is  
Vessel?

Vessel is a unified workspace that connects your tasks, documents, and conversations in a single, calm interface. Unlike tools that demand your attention, Vessel works around your focus — surfacing what matters when you need it, disappearing when you don't. 

Built for async-first teams who value deep work, Vessel eliminates the context-switching tax that kills productivity. Every feature was designed around one question: _does this help people do their best work?_ 

🎯

Focus Sessions

Timed deep work blocks that mute notifications and surface only your prioritized tasks.

🔗

Linked Context

Tasks, docs, and messages linked automatically. Everything you need in one click.

📋

Smart Briefs

AI-generated daily summaries of what your team shipped and what's blocked.

⚡

Instant Capture

Global hotkey to capture thoughts, tasks, and links without leaving your current app.

🌐

Works Everywhere

Native apps for Mac, iOS, Android. Web app for everything else. Real-time sync.

🔒

Privacy First

End-to-end encrypted. EU data residency available. SOC 2 Type II certified.

VESSEL

PRESS KIT · 2025

VESSEL

By the Numbers

02 — Traction

The  
Numbers

84K+ 

Downloads in first  
30 days after beta launch

4.9/5 

App Store rating across  
6,200+ reviews

3.2× 

More tasks completed  
per user vs. competitors

68% 

Of users active daily  
(DAU / MAU ratio)

14s 

Avg. time to capture  
a task from any app

$6M 

Raised in seed funding  
from top-tier investors

"

Vessel is the first tool I've used that respects my attention. It's not trying to be a social network — it just helps me work.

— Beta user, 3-month cohort survey · NPS: 72

VESSEL

PRESS KIT · 2025

VESSEL

The Team

03 — Leadership

The People  
Behind It

Vessel was founded by a team with deep roots in productivity software, design systems, and applied AI. We've spent a combined 40+ years thinking about how humans work — and how tools should stay out of the way. 

👩‍💻

Sofia Andersen

Co-Founder & CEO

Former product lead at Notion (0→1M users). Stanford CS & HCI. Obsessed with calm computing and designing for focus rather than engagement.

👨‍🔬

James Okafor

Co-Founder & CTO

Previously engineering director at Linear. Built distributed sync infrastructure used by 50K+ teams. MIT EECS. Ships fast, breaks nothing.

🎨

Lena Vasquez

Head of Design

Ex-Figma design systems lead. Created interfaces used by 4M+ designers. Believes great UI is invisible — you feel it but you shouldn't see it.

Investors & Advisors

Benchmark Capital

Lead investor, Seed

Y Combinator

W23 Batch

David Heinemeier Hansson

Advisor · Creator of Basecamp

Anne Wojcicki

Strategic Advisor

VESSEL

PRESS KIT · 2025

VESSEL

Media & Contact

04 — Press Resources

Get in  
Touch

We welcome press inquiries, interview requests, and partnership opportunities. Our media kit includes high-resolution assets, founder photos, and product screenshots available on request. 

Press Contact

Maya Patel

Head of Communications  
press@vessel.app · +1 (415) 823-4400  
Response time: within 4 business hours 

Partnership Inquiries

partnerships@vessel.app

Enterprise licensing, API integrations, ecosystem partnerships, and co-marketing opportunities. 

Downloadable Assets

Logos

Dark, Light, Monochrome SVG + PNG 

Screenshots

iOS, Android, Web · 4K PNG 

Founder Photos

Hi-res headshots · Press-ready 

Social & Web

**Website:** vessel.app

**Twitter:** @vesselapp

**LinkedIn:** /company/vesselapp

**Media Kit:** vessel.app/press

Vessel

Work with intention.

Available Now

App Store · Google Play · vessel.app

VESSEL

PRESS KIT · 2025

## Frequently asked questions

### What is a press kit?

A press kit (or media kit) is a document you send to journalists, podcasters, and media outlets that gives them everything they need to cover your product or company — without having to ask follow-up questions.

### What should a press kit include?

A complete press kit includes: company overview and mission, product description and key features, traction and growth metrics, founder bios, notable press coverage or quotes, high-resolution assets, and media contact information.

### When should a startup create a press kit?

Create a press kit before your first major PR push — ideally before a product launch, funding announcement, or award submission. Having one ready means you can respond to press inquiries within minutes.

### Is this press kit template free?

Yes — free to use and customize. Describe your product, company story, and traction metrics to the AI and it will populate the press kit with your details.


[Use this template](https://buildpdfs.com/signup?templateId=product-press-kit) — free, no credit card required.
