Product Press Kit

A press kit (or media kit) is a document you send to journalists, podcasters, and media outlets that gives them everything they need to cover your product or company — without having to ask follow-up questions.

A complete press kit includes: company overview and mission, product description and key features, traction and growth metrics, founder bios, notable press coverage or quotes, high-resolution assets, and media contact information.

Create a press kit before your first major PR push — ideally before a product launch, funding announcement, or award submission. Having one ready means you can respond to press inquiries within minutes.

Yes — free to use and customize. Describe your product, company story, and traction metrics to the AI and it will populate the press kit with your details.