BusinessReport

Social Media Audit Report

A structured social media audit with platform-by-platform performance analysis, content gap identification, and a 90-day action plan. Pre-filled with Instagram and LinkedIn examples.

What's included

Platform-by-platform performance summary (followers, engagement, top posts)
Content mix analysis — what's working and what's missing
Brand voice and consistency assessment
Competitor benchmarking section
90-day action plan table with priority and owner columns
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Frequently asked questions

What is a social media audit?

A social media audit is a systematic review of all your social accounts — reviewing what content performs, what's missing, whether your branding is consistent, and how you compare to competitors. It identifies the highest-impact improvements.

How often should you do a social media audit?

Quarterly for active social strategies; semi-annually if social is a secondary channel. This template is designed for quarterly audits.

Is this social media audit template free?

Yes — free to use. Share your platform metrics and the AI will build out the analysis and recommendations sections.

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Social Media Audit Report

Business · Free template

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